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Value-Added Veggies Lead The Way

Value-Added Veggies Lead The Way

Total sales shoot up 10.7%, but pre-sauced and -seasoned veggies and healthy swaps drive the most growth. The growing popularity of plant-based diets has turned brands like Beyond Meat and Impossible Burger into household names. But for many consumers, the shift isn’t...
Bumper Crop

Bumper Crop

Plain frozen vegetables sales climbed another 2.6%, but manufacturers continue to roll out new forms and formats for consumers determined to add more plants to their diet. Dollar sales of frozen plain vegetables jumped 2.6% during the 12 weeks ended Dec. 29 to $658.32...
Frozen Veggies Take Over

Frozen Veggies Take Over

No longer just a side dish, veggies are making a big push into the frozen appetizer segment. Next up: the frozen bread category. The plant-based and low-carb trends combined with a whole host of innovative new products were already driving growth in the frozen veggie...
Best Practices: Vegetables – Bumper Crop

Best Practices: Vegetables – Bumper Crop

Bumper Crop Plain frozen veggie sales were up 12.7% during the most recent 12 weeks, but finding space for new innovations remains a challenge. [hr] Thanks to the introduction of new formats that allow consumers to swap veggies for carbs, the frozen vegetable category...
Veggies Take Root

Veggies Take Root

Sales are up 17.7% over last year as a young demographic goes green. [hr] Cauliflower and broccoli, once pushed to the edge of the plate by young eaters, are driving what one manufacturer called a “renaissance” for frozen vegetables as younger customers...