by Denise Leathers | Feb 25, 2021
Total sales shoot up 10.7%, but pre-sauced and -seasoned veggies and healthy swaps drive the most growth. The growing popularity of plant-based diets has turned brands like Beyond Meat and Impossible Burger into household names. But for many consumers, the shift isn’t...
by Denise Leathers | Jan 14, 2020
Plain frozen vegetables sales climbed another 2.6%, but manufacturers continue to roll out new forms and formats for consumers determined to add more plants to their diet. Dollar sales of frozen plain vegetables jumped 2.6% during the 12 weeks ended Dec. 29 to $658.32...
by Denise Leathers | Jun 29, 2020
No longer just a side dish, veggies are making a big push into the frozen appetizer segment. Next up: the frozen bread category. The plant-based and low-carb trends combined with a whole host of innovative new products were already driving growth in the frozen veggie...
by Warren Thayer | Dec 2, 2020
Bumper Crop Plain frozen veggie sales were up 12.7% during the most recent 12 weeks, but finding space for new innovations remains a challenge. [hr] Thanks to the introduction of new formats that allow consumers to swap veggies for carbs, the frozen vegetable category...
by Denise Leathers | Oct 11, 2020
Sales are up 17.7% over last year as a young demographic goes green. [hr] Cauliflower and broccoli, once pushed to the edge of the plate by young eaters, are driving what one manufacturer called a “renaissance” for frozen vegetables as younger customers...