From Our Print Edition

Vital Farms (vitalfarms.com), Austin, Texas, debuts a pair of first-to-market pasture-raised egg products designed to simplify cooking. Nutrient-dense, ethically produced Pasture-Raised Liquid Whole Eggs can be used in place of shell eggs to make everything from omelets to baked goods quickly and easily. Each 16-ounce carton carries a $6.99 SRP. Vital Farms also rolls out Pasture-Raised Ghee Butter, launched earlier this year in jars, in 7.5-ounce squeeze bottles — another industry first. Made from Vital Farms pasture-raised butter, the lactose- and casein-free product comes in both Original and Himalayan Pink Salt varieties, each with a $9.99 SRP. Both new items are packed six to a case.