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New Products
New York-based HelloFresh (hellofresh.com) expands its retail meal kit offerings with three easy-to-cook recipes free of artificial ingredients. Designed to be prepared in less than 30 minutes, the new additions include Asian Style Meatballs (26.1 ounces), Balsamic Fig Chicken (34.6 ounces) and Pesto Cavatappi Pasta (22.1 ounces), each of which boasts a 14-day shelf life. Packed three to a case, the refrigerated kits are typically merchandised near the deli section and start at around $14.99.