by Don Stuart | Dec 12, 2024
Groceries, specifically the prices Americans pay for them, became a political football during the run-up to the presidential election won by Donald Trump. During the campaign, both Trump and his opponent, Kamala Harris, claimed they were the candidate who would bring...
by Don Stuart | Oct 7, 2024
Cadent Consulting just released its “2024 Marketing Spending Study,” offering a review of 2024 and projections for 2025. The report provides insights into how frozen and refrigerated brands are recalibrating their marketing spending to drive growth amid consumer cost...
by Don Stuart | Sep 5, 2024
You almost knew it had to come to this. The opening question in the June Biden/Trump debate addressed sharply higher costs for groceries and housing. Then when the torch was passed to Kamala Harris, she wasted no time proclaiming, “My day one priority is to bring down...
by Don Stuart | Jul 4, 2024
If you only read the headlines, it’s pretty hard to miss that retailers are going out on a limb to announce price reductions. How will these price reductions impact unit volume and long-term shopper behavior? HOW LOW WILL PRICES GO? “Target dropping prices on...
by Don Stuart | May 9, 2024
You’d be hard-pressed to find many consumers happy with the cost of food at supermarkets today, no matter how often retailers say they are pricing to please. The good news is that consumer packaged goods (CPG) inflation is not the runaway train it was during the...