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Frozen & Refrigerated Buyer - December 2022

This month’s issue of Frozen & Refrigerated Buyer:

Who’s Got The Brightest Ideas?

Consumers say these (very) different retailers are the most innovative. The common thread? Meeting shopper needs.

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FROZEN PIZZA A POPULAR ALTERNATIVE TO DINING OUT

But consumers are treating themselves with premium varieties that still have plenty of dough.

FROZEN ASIAN OUTPERFORMS DEPARTMENT

A growing number of restaurant-quality, plant-based options are driving much of the growth.

 

PROFIT FROM PLANTS

Understanding consumer usage and satisfaction is the key to generating repeat and long-term demand for plant-based foods.

CHECK IT OUT

Trade shows are back, so mark your calendar. Plus, AFFI’s guidelines for selling more frozen fruits and veggies.

JUST SAYIN’

Shoppers think retail net profit is 33% and that food inflation is way more than it is. Here’s a look at what else consumers believe and how you can fight these misperceptions.

Sales data from IRI, courtesy of Peter Penguin and Bessie Bovine.

Sprouts CEO Jack Sinclair discusses sales gains, marketing investments, private label and more in a conference call with securities analysts on Nov. 8.

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Paul Chapa, Co-Founder & Managing Partner
913-481-5060 or paul@frbuyer.com

Warren Thayer, Co-Founder & Managing Partner
603-252-0507 or warren@frbuyer.com