It’s hard to shrug this off as ‘Frankenfood.’ There’s big investment behind these new products that could be a game changer for the meat industry.
Although unit sales were down 1.8%, the category is outperforming the frozen department, thanks to increased promotional support and more ethnic and better-for-you options. Air
A growing number of restaurant-quality, plant-based options are driving much of the growth. Sales of frozen Asian foods in conventional channels jumped 14.7% to $281.9
But consumers are treating themselves with premium varieties that still save plenty of dough. During the 12 weeks ended Oct. 30, frozen pizza sales jumped
Fried rice-based meals and dumplings drove much of the growth, but look out for new side dishes and desserts. Sales of frozen Asian foods in
But hummus sales are down double-digits in the wake of Sabra’s production woes. Although units (-0.7%) and volume (-0.8%) were relatively flat, dollar sales of
Consumers trading down from restaurants boost a burgeoning premium segment. Although unit sales fell 1.9%, frozen pizza dollars jumped 11.7% during the 12 weeks ended
It’s been a rough year for the plant-based protein category, but manufacturers are working overtime on a wide range of new and improved products that
Single-serves, better-for-you options and exciting flavors are all helping drive dollar growth. Although units were down slightly across the board, dollar sales of frozen desserts/toppings
It was the only top 20 frozen subcategory that reg-istered unit growth during the most recent 12 weeks. The war in Ukraine has had a
Dollar sales grew almost twice as fast as sales for all frozen foods. Ethnic, plant-based and anything made with cauliflower are leading the way. Handheld
Awards for Editorial Excellence
2022: 1 Gold, 3 Silver, 2 Bronze
2021: 2 Gold, 2 Silver, 2 Bronze
2020: 2 Gold, 2 Silver, 2 Bronze
2019: 1 Gold, 2 Silver, 3 Bronze
2018: 2 Gold, 1 Bronze
2017: 2 Gold, 1 Silver, 1 Bronze
2016: 2 Gold, 1 Silver
2015: 1 Gold, 1 Silver
2014: 4 Gold
2010: Silver, Best New Publication
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Paul Chapa, Co-Founder & Managing Partner
913-481-5060 or paul@frbuyer.com
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603-252-0507 or warren@frbuyer.com
