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Category: Profit from Planning

Features

WHERE HAVE ALL THE UNITS GONE?

Retailers need to refocus on innovative frozen food merchandising and promotions to reverse a worrisome decline in unit volume. Along time ago, Pete Seeger wrote

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REINVENTING PLANT-BASED

Plant based chicken was scarce but mushrooms were popping up at the Plant Based World Expo. Plant-based is certainly in the crosshairs of a revolution.

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HOW TO OPTIMIZE RETAIL MEDIA

Keys to retail media success, and advice regarding targeting plant-based users. Marketing spending by CPG companies is projected to exceed $200 billion in 2023 after

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