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Category: Category Spotlights

Category Spotlights

HISPANIC FOODS UP 13.8%

With a surge of new plant-based and other better-for-you options, the category broadens its appeal. Dollar sales of frozen and refrigerated Hispanic foods jumped 13.8%

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Category Spotlights

BREAD & DOUGH CLEANS UP

The category outperformed the frozen department as a whole, but consumer demand is shifting from comfort foods to better-for-you Although dollar sales are up across

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Category Spotlights

SHELL-SHOCKED

An outbreak of avian flu combined with rising input costs is driving retail prices up and volumes down. But specialty eggs are holding their own

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Category Spotlights

INNOVATIONS DELIGHT DESSERT LOVERS

After some pandemic pullback, grab-and-go single-serves, decadent flavors and specialty diet-friendly ingredients are driving growth in frozen desserts once again. Thanks to widespread inflation, frozen

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Category Spotlights

REVVING UP DEMAND FOR PLANT-BASED

Here’s how you can apply a consumer/shopper journey approach to accelerate demand in the evolving plant-based category. Growth in some plant-based categories slowed last year.

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Category Spotlights

Plant-Based Milks & Creamers

Los Angeles-based Califia Farms (califiafarms.com) expands its line of dairy-free milks and creamers with four new plant-based offerings. For consumers seeking less sugar and fewer

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Category Spotlights

FROZEN ASIAN FOODS UP 21.8%

Side dishes, appetizers, and an expanded variety of sizes in entrees are driving growth. But watch for new plant-based options in multiple categories. Sales of

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