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Category: Category Spotlights

Category Spotlights

WILD RIDE FOR EGGS

Sales soar, dip and stabilize —then prepare to do it all over again. A year ago, egg sales soared while quarantined would-be chefs and bakers

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Category Spotlights

BREAD & DOUGH STILL RISING

Thanks to continued growth in the fresh baked segment, the category managed a modest gain during the most recent 12 weeks. Paced by a 3.2%

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Category Spotlights

SNACKS, HANDHELD ENTREES UP DOUBLE DIGITS

Growth shows no signs of slowing as manufacturers roll out cleaner, more sophisticated offerings.  From convenience and versatility to cleaner labels and innovative new formats

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Category Spotlights

FRUIT GAINS 39% IN TWO YEARS

Manufacturers say pandemic gains are likely to stick, prompting the introduction of ever-healthier, more convenient new items. But supply chain issues could slow growth. Although

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Category Spotlights

NFRA SETS BIG PLANS FOR 2022

New initiatives and promotions will help drive retail sales and tell frozen and refrigerated foods’ compelling story to consumers via traditional and new media, including

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Denise Leathers
Category Spotlights

FROZEN IN THE DRIVER’S SEAT

The fresh department may be twice its size, but frozen has the momentum. Don’t let it slip away. While retailers continue to grapple with supply

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Category Spotlights

Dinners & Entrees Heating Up

While the rest of the frozen department is struggling to find growth versus last year, frozen meals are up 6.3% during the most recent 12

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Category Spotlights

Eggs Scramble To Regain Sales

Despite recent losses, volumes are almost back to pre-pandemic levels. The humanely raised and sustainably farmed segments continue to gain ground. Thanks mostly to last

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Category Spotlights

How Sweet It Is!

Frozen cheesecake, sweet goods, pies, and other frozen desserts are all up double digits since 2019, as dessert becomes a more everyday occasion. While most

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Category Spotlights

Bread & Dough On The Rise

Despite a ‘crumby’ quarter, Frozen Bread & Dough sales are up 18.3% compared to 2019, unleashing a wave of innovative new products. Frozen bread and

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