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Category: Category Spotlights

Category Spotlights

SWEET SALES FOR FROZEN FRUIT

The category is on the rise as consumers seek healthy — but sweet — snacking options. Dollar sales of frozen fruit jumped 6.2% during the

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Category Spotlights

FROZEN DOUGH A CATEGORY BRIGHT SPOT

Despite higher prices, cost-conscious consumers continue to bake at home to save money. Thanks mostly to inflationary pressure, dollar sales of frozen bread and dough

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Category Spotlights

THE SIDES HAVE IT

Clean labels, comfort foods and celebrity chefs are driving growth, especially in the side dishes subcategory. Frozen plain vegetable units fell 4.7% during the 12

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Category Spotlights

ASIAN FOOD PICKS UP STEAM

Dumplings, entrees and better category management help the category outperform the frozen department in both dollars and units. During the 12 weeks ended Oct. 8,

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