Mid-Tier Frozen
During the 12 weeks ended June 18, sales of frozen foods in supermarkets, drugstores, mass merchants, military commissaries and select club and dollar stores combined hit $17.96 billion,
up 3.9% compared with the same period a year ago, according to Chicago-based market research firm Circana, formerly IRI and The NPD Group. However, unit sales fell 4.6% to 3.50 billion.
For the 52 weeks ended June 18, dollar sales shot up 7.9% to $77.96 billion while units tumbled 5.1% to 15.51 billion.
Our chart shows the middle-tier frozen subcategories (Nos. 13 to 25 in dollar sales), including the leading brands, for the 12 weeks ended June 18. Note that, instead of reporting sales for multiple individual brands that fall under the same parent brand, Circana is now combining them into a single “brand franchise.” Only brand franchises with at least $250,000 in sales during the period are listed.
Mid-Tier Refrigerated
Sales of refrigerated foods in supermarkets, drugstores, mass merchants, military commissaries and select club and dollar stores combined totaled $31.80 billion during the 12 weeks ended June 18, up 3.0% versus the same period a year ago, reports Chicago-based market research firm Circana, formerly IRI and The NPD Group. However, unit sales fell 2.3% to 7.81 billion.
For the 52 weeks ended June 18, dollar sales shot up 10.1% to $142.47 billion while units dropped 3.0% to 34.84 billion.
Our chart shows the middle-tier refrigerated subcategories (Nos. 13 to 21 in dollar sales), including the leading brands, for the 12 weeks ended June 18. Note that, instead of reporting sales for multiple individual brands that fall under the same parent brand, Circana is now combining them into a single “brand franchise.”
Only brand franchises with at least $250,000 in sales during the period are listed.
