
Greeley, Colo.-based JBS USA introduces frozen uncooked ground beef that cooks from frozen in less than 10 minutes — no thawing required. Billed as a first-to-market dinner solution, Pound of Ground Crumbles (pound
ofground.com) are made from 100% natural ground beef that’s quick frozen. Consumers just pull them from the freezer, pour directly into the pan, cook and season to create spaghetti sauce, tacos, sloppy joes and a whole host of other dishes. Available varieties include Original 80/20, Hearty-Sized Pieces 80/20 and Original with Onion. Packed nine to a case, each Pound of Ground carries a $5.99 SRP. Club packs with three separate 1-pound packages are also available (six per display-ready case) for $14.99.