Bob Evans Farms (bobev ansgrocery.com), New Albany, Ohio, introduces a pair of “weekend-style” refrigerated breakfast items in more convenient formats. Made with cage-free eggs, Bob Evans Omelet Rolls come in three flavors: Egg with Salt & Pepper, Egg & Cheeses and Egg White Spinach & Herb. They deliver 6 to 8 grams of protein apiece and can be rolled up and eaten as is or stuffed with whatever fillings consumers prefer. Packed eight to a case, Omelet Rolls come in six-count 12-ounce packages with a $5.99 to $6.99 SRP. The company also offers heat-and-eat Egg Bites in their own microwaveable tray. Available flavors include Cheese, Bacon & Cheese and Bob Evans Sausage & Cheese, each with 15 to 17 grams of protein. They’re offered in two-count 4-ounce packages (six to a case). SRP is $2.99 to $3.49.
While the rest of the frozen department is struggling to ﬁnd growth versus last year, frozen meals are up 6.3% during the most recent 12