UTICA, Ohio – Velvet Ice Cream has named new members to its marketing, production and freezer teams.
Olivia Toth has been promoted to Marketing Specialist. She previously worked as Velvet’s Marketing Assistant and Customer Service Representative. In her new role, Toth oversees the development and implementation of marketing programs, support business development, and sales and customer retention while advancing the Velvet Brand. Before joining Velvet Ice Cream, Toth served as the Sales and Marketing Coordinator at Nationwide Hotel and Conference Center in north Columbus. She holds a Bachelor of Arts in Communications from Bowling Green State University and she serves as a member of both Young Leaders of Licking County and Women United via United Way of Knox County. She currently lives in Apple Valley with her husband Joe.
Ben Mitchell joins the company to fill Toth’s previous role as Marketing Assistant. He will support the development of sales and marketing campaigns directed at maximizing company profits and brand awareness. He was previously a Student Support Specialist at Cyanna Education Services and studied broadcast journalism at Ohio University. A resident of Newark, OH, Mitchell is also working to become a member of Young Leaders of Licking county.
Kenneth Poland has been promoted to Freezer Manager where he will oversee the entire freezer team at Velvet Ice Cream. Having been a Velvet associate for six years, Poland has served on both the company’s production and freezer teams. Poland studied at Muskingum University and has worked as an Assistant Wrestling Coach at Utica High School and lives in Newark.
Bringing 36 years of experience in the ice cream and food industries, William Graves joins Velvet Ice Cream as Production Manager. He most recently held the same position at Heritage Ridge Creamery in Middlebury, IN. He now lives in New Albany, OH with his wife, Martha.
About Velvet Ice Cream: 2019 marks 105 years of business for Velvet Ice Cream. Founded in 1914 by Joseph Dager, four generations of Dagers have since run the company, which is located in Utica, Ohio on 25 acres of the perfect combination of wooded countryside and rolling, pastoral farmland. Still family-owned and operated, Velvet produces and distributes more than five million gallons of ice cream every year from its headquarters on the grounds of Ye Olde Mill. Named by Frommer’s as one of America’s 10 Best Ice Cream Factory Tours, Velvet’s Ye Olde Mill welcomes 150,000 visitors each year for tours, tastings and events. In addition to the annual Ice Cream Festival, group tour experiences and school learning field trips are among the many draws to Ye Olde Mill, which is open to the public May 1-October 31. Complete information about Velvet Ice Cream and Ye Olde Mill is available VelvetIceCream.com.