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NFRA Names Winners of Gold and Silver Penguins

The National Frozen & Refrigerated Foods Association (NFRA) has announced the winners of the Golden Penguin Awards for its 2017 March Frozen Food Month promotion.

The promotion helped drive traffic in the frozen food aisles and increase sales for many categories and brands. NFRA has awarded 31 Gold Awards and 40 Silver Awards. In addition, five companies will be revealed as Top Marketers during the NFRA Convention in Orlando, Fla.

Gold award winners will be recognized throughout a Networking Reception on Oct. 9 at NFRA’s convention in Orlando, where the Top Marketer awards will also be presented. Silver awards are typically presented at the local level at appropriate frozen food association meetings.

Here is a list of winners:

GOLDEN PENGUINS

Community Involvement: ACME Markets, Philadelphia; Chris’ Food Center, Sandstone, Minn.; Frozen & Refrigerated Foods of Central Florida,

Tampa; North Florida Frozen & Refrigerated Foods Association, Jacksonville.

In-Store Display

Albertsons 3989, PHOENIX., assisted by Co-Sales Company, PHOENIX..

Douglas Sales, Piscataway, N.J., assisted by ShopRite Pearl River,

Pearl River, N.Y.; Price Chopper/Market 32, Schenectady, N.Y.;

Safeway 1877, Greenwood Village, Colo., assisted by Co-Sales Company, PHOENIX.; Woodman’s Waukesha, Waukesha, Wisc., assisted by Kemps, LLC, St. Paul, Minn.’

In-Store Event

Chris’ Food Center, Sandstone, Minn.

Overall Marketing Campaign – Local Association

Frozen & Refrigerated Food Council Northern California, Hollister, Calif.

Overall Marketing Campaign – Manufacturer

Ateeco Inc., Mrs. T’s Pierogies, Shenandoah, Penn.

B&G Foods, Inc., Parsippany, N.J.

Cape Cod Select Premium Cranberries, Carver, Mass.

Overall Marketing Campaign – Retailer

ACME Markets, Philadelphia; Safeway Eastern Division, Philadelphia;

Smart & Final Stores, Inc., Commerce, Calif.

Overall Marketing Campaign – Sales Agent

Co-Sales Company, PHOENIX..

Overall Marketing Campaign – Wholesaler

C&S Wholesale Grocers, Robesonia, Penn.

Private Brand Campaign

Smart & Final Stores, Inc., Commerce, Calif.

Social Media Campaign

ACME Markets, Philadelphia; Price Chopper/Market 32, Schenectady, N.Y.; Smart & Final Stores, Inc., Commerce, Calif.

Traditional Marketing

B&G Foods, Inc., Parsippany, N.J.; K-VA-T Food Stores, Inc., Abingdon, Va.; Price Chopper/Market 32, Schenectady, N.Y.; Smart & Final Stores, Inc., Commerce, Calif.

SILVER PENGUINS

Community Involvement

Albertsons Companies, Phoenix.

In-Store Display

Albertsons 1004, Phoenix, assisted by Co-Sales Company,

Phoenix (Co-Sales assists are all in Phoenix in this category); Albertsons 1025, Phoenix, assisted by Co-Sales Company; Albertsons 6006, Phoenix, assisted by Co-Sales Company; Albertsons 6046, Phoenix, assisted by Co-Sales Company; Albertsons 940, Phoenix, assisted by Co-Sales Company; Albertsons Companies, Phoenix, assisted by Co-Sales Company; Chris’ Food Center, Sandstone, Minn., assisted by Kemps, LLC, St. Paul, Minn.;

Co-Sales Company, Phoenix; Fort Leonard Wood Commissary, Jacksonville, Fla.; Robins Commissary, Jacksonville, Fla.,

assisted by Ajinomoto Windsor, Ontario, Calif.;

Safeway #1480, Greenwood Village, Colo., assisted by Co-Sales Company; Safeway 1511, Phoenix, assisted by Co-Sales Company; Safeway 1549, Phoenix, assisted by Co-Sales Company; Safeway 1654, Phoenix, assisted by Co-Sales Company; Safeway 2097, Phoenix, assisted by Co-Sales Company; Safeway 2821, Phoenix, assisted by Co-Sales Company.

Overall Marketing Campaign – Retailer

Albertsons Companies, Phoenix; Chris’ Food Center, Sandstone, Minn.;

Price Chopper/Market 32, Schenectady, N.Y.

Overall Marketing Campaign – Wholesaler

Associated Wholesale Grocers, Kansas City, Kan.

Traditional Marketing

Bozzuto’s, Inc., Cheshire, Conn.; Chris’ Food Center, Sandstone, Minn.

Social Media Campaign

Safeway Eastern Division, Philadelphia, PA

In-Store Event

Woodman’s Market, Cedarburg, Wisc., assisted by Kemps, LLC, St. Paul, Minn.

 

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